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All fertiliser cos told to sell products under 'Bharat' brand

PMBJP is the scheme under which the central government gives subsidies annually. Fertiliser companies said this will destroy their own branding and lead to an unnecessary uniformity in the market. "Our company's name will become very small as most of the space on the bag will be occupied by the said logo," an official at a fertiliser company said on condition of anonymity.

from Industry-Economic Times
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