Small towns outpace cities in demand for baby care items - Business News: Latest Share Market , Economy & Finance News | Trendmergers

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Small towns outpace cities in demand for baby care items

Kirana stores have been losing momentum as consumers shift to modern trade and online channels, which is growing between 29-60%. In comparison, the kirana channel that accounts for 37% declined 18% last year. Chemists remained the biggest channel for the category contributing 44% even as growth slowed down to just 2%.

from Industry-Economic Times
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